Saturday, October 30, 2010

Immediate Loading of Dental Implants in the Anterior and Posterior Mandible: A Retrospective Study of 120 Cases

Journal of Oral and Maxillofacial Surgery
Volume 68, Issue 11, Pages 2861-2867 (November 2010)
Caroline M. Kacer, DMD, John D. Dyer, DDS†, Richard A. Kraut, DDS‡Corresponding

The objective of this retrospective study was to evaluate the overall success of immediately loaded implants in the mandible. This report focuses on immediately loaded anterior and posterior mandibular implants.
Materials and Methods

A total of 979 patients received 2,904 mandibular dental implants placed from January 2007 to December 2008. One hundred sixty-one of the implants were placed anterior to the mental foramen, and 95 were placed posterior to the mental foramen. All immediately loaded implants were torque tested to 35 N-cm. All were provisionally restored the day of insertion.

A total of 256 immediately loaded mandibular dental implants were placed in a 2-year period. Of the 256 immediately loaded implants, 252 integrated and were restored and 4 failed. Of the 4 failed implants, 3 were in the anterior mandible and the fourth was in the posterior mandible. All 4 were replaced, integrated, and have been restored. The survival rate for immediately loaded implants in the anterior mandible was 99.4%, and the survival rate in the posterior mandible was 97%.

Immediately loaded implants have predictable clinical success in the anterior and posterior mandible.

Friday, October 29, 2010

Substantial Consumption Of Fluoride Increases Chance Of Mild Fluorosis Researchers Continue To Recommend Benefits Of Fluoride To Prevent Tooth Decay

Substantial Consumption Of Fluoride Increases Chance Of Mild Fluorosis Researchers Continue To Recommend Benefits Of Fluoride To Prevent Tooth Decay

26 Oct 2010  

Young children who consume substantial amounts of fluoride through infant formula and other beverages mixed with fluoridated water or by swallowing fluoride toothpaste have an increased chance of developing mild enamel fluorosis, according to research published in the October issue of The Journal of the American Dental Association and supported by the National Institute of Dental and Craniofacial Research. Children can continue using fluoridated water and fluoride toothpaste because fluoride has been proven to prevent tooth decay, and mild fluorosis does not negatively affect dental health or quality of life.

"Nearly all of the fluorosis in our study participants was mild. A recent review of the effects of mild dental fluorosis on oral health related quality of life concluded that the effect of mild fluorosis was not adverse and could even be favorable," according to the study. "This suggests that concerns about mild dental fluorosis may be exaggerated. Therefore, no general recommendations to avoid use of fluoridated water in reconstituting infant formula are warranted. "

According to the American Dental Association, mild enamel fluorosis appears as barely noticeable faint white lines or streaks on tooth enamel that may occur when children ingest excess fluoride while their teeth are developing.

Researchers concluded that substantial fluoride consumption from beverages with fluoridated water, including infant formula, by children between the ages of 3 to 9 months, elevates a child's prospect of developing mild enamel fluorosis. Substantial fluoride consumption from beverages with fluoridated water and from fluoride toothpaste by children between the ages of 16 to 36 months also elevates a child's probability of developing mild enamel fluorosis.

The American Academy of Pediatrics recommends breastfeeding for infants. If parents are concerned about reducing the chances of their infants developing mild fluorosis through consuming substantial amounts of infant formula mixed with fluoridated water, the researchers suggest that they consult with their family dentist or physician. The researchers also encourage parents to follow recommendations to use small (smear or pea-sized) amounts of fluoridated toothpaste and ensure proper supervision of the child's tooth brushing.

Researchers recruited mothers of newborn infants from eight Iowa hospital postpartum wards between 1992 and 1995 for their children's participation in what would become known as the Iowa Fluoride Study, an investigation of dietary and non-dietary fluoride exposures, dental fluorosis and dental cavities. Researchers sent questionnaires to the parents at regular intervals and 630 children underwent visual dental examinations using standardized techniques and portable equipment. The leader of the research team was Steven M. Levy, D.D.S., M.P.H., the Wright-Bush-Shreves Endowed Professor of Research in the Department of Preventive and Community Dentistry at the University of Iowa's College of Dentistry and Professor of Epidemiology at the College of Public Health.

Although this study appears in The Journal of the American Dental Association, it does not necessarily reflect the policies or opinions of the American Dental Association.

Thursday, October 28, 2010

A Great Oral Health Video

A new survey taken by Men's Fitness readers highlights the state of british men's dental health.

Wednesday, October 27, 2010

Dental Cloud Computing Continues To Grow

MMD Systems Introduces Gazelle Cloud Computing Platform
The Complete Internet-Based Dental Office Management Package

BRASLETON, GA­Oct. 18, 2010­Dental offices can now stop investing in new computer equipment that immediately becomes obsolete and requires constant IT maintenance.

MMD Systems, Inc, inventors of the MediaDent® practice management software, has introduced the Gazelle Cloud Computing Platform.  Designed especially for the dental office, Gazelle makes IT simple by combining SasS (Software as a Service) and total virtualization.

For one fixed-monthly fee, Gazelle allows a dental office to be fully automated using a terminal and an existing a high-speed Internet connection.  Gazelle provides quick and easy access to the MediaDent software suite (practice management, clinical charting, treatment planning and digital X-ray).  Whether a dental office chooses to use its existing desktops or a terminal, they will always remain connected to Gazelle.

Gazelle’s simplicity allows an office to operate without purchasing additional servers or IT services.  You automatically have safe and easy storage, verification, maintenance and accessibility to all your patients’ data.  Gazelle is designed to meet current and future HIPAA regulations on patient-record keeping.

Gazelle lets a dental practice get out of the IT business and do what it does best­practice dentistry.  For more information, visit

About MMD Systems, Inc.
MMD Systems, headquartered in Braselton, GA, was founded in 1999 to develop the next generation of dental software.  It first launched an “open architecture” digital X-ray and imaging solution that would work with virtually every system and existing practice management offerings.  MediaDent Digital Imaging was released in November 2000 and is now the most widely used digital X-ray software worldwide.  The company soon introduced its own practice management software (MediaDent® SQL), clinical charting programs (Data Miner), digital X-ray sensors (HDX), intraoral camera (Snap Shot) and digital panoramic X-ray systems (Ewoo/Primo).  MMD Systems continues to be the leader in innovative digital technologies that implements a “paperless” solution for the dental professional.  For more information, call (877) 770-8514 or visit

Tuesday, October 26, 2010

OraPharma Rolls Out® Mobile After Successful Debut at ADA Annual Session

Mobile Version of Popular Website Puts Latest Periodontal Disease Diagnostic and Treatment Resources in the Hands of BlackBerry®, iPhone®, and DROID™ Users

Warminster, PA (October 18, 2010) OraPharma, Inc., a specialty oral health company dedicated to bringing scientifically and technologically advanced products to the dental community, including ARESTIN® (minocycline hydrochloride) Microspheres, 1 mg, will be rolling out the® Mobile site, after unveiling it at the recent ADA Annual Session in Orlando.® Mobile is a convenient and portable personal practice resource that is derived from the popular website Like its website namesake, the mobile website is designed to help the entire dental team, including dentists, hygienists, and office managers, provide the highest level of periodontal patient care possible via the latest information delivered to virtually any smartphone.

According to Dina Weisleder, ARESTIN® Product Director, “® Mobile was extremely well received when we demonstrated it during the ADA Annual Session. Plus, when you consider that 54% of dental professionals use smartphones such as the Apple® iPhone®, DROID, and BlackBerry® Curve, and that 42% of them are using these devices to access dental information,1 I’d say the dental industry is ready for® Mobile.”

Access to the mobile website is free, and will enable dental professionals to use their smartphones and mobile devices to access a wealth of periodontal disease information, including:

·         Retrieve general periodontal diagnostic and treatment guidelines
·         View or share an ARESTIN® demonstration video
·         Review ARESTIN® clinical data or prescribing information
·         Order ARESTIN® for their patients

“® Mobile delivers the information dental professionals require to effectively treat periodontal disease whenever and wherever they need it,” explains Weisleder. “This includes the latest clinical information on the progression of periodontal disease, the proven efficacy and safety of ARESTIN® as an adjunct to scaling and root planing (SRP),2 effective patient communication tips, and the incorporation of periodontal treatment protocols.® Mobile puts this information at the fingertips of every dentist, hygienist, and office manager, via virtually any mobile device.”  

For the latest periodontal disease treatment information customized for your practice, and to take advantage of the immediacy and convenience of® Mobile, visit with your browser-enabled mobile device.


ARESTIN® (minocycline hydrochloride) Microspheres, 1 mg is indicated as an adjunct to scaling
and root planing (SRP) procedures for reduction of pocket depth in patients with adult periodontitis. ARESTIN® may be used as part of a periodontal maintenance program which includes good oral hygiene, and scaling and root planing.

ARESTIN® contains minocycline, a tetracycline derivative, and therefore should not be used in children and in pregnant or nursing women. The use of drugs of the tetracycline class during tooth development may cause permanent discoloration of the teeth.

The most common treatment-emergent adverse events were headache (9.0%), infection (7.6%), flu syndrome (5.0%), and pain (4.3%). These occurred at a similar rate to SRP and SRP + placebo.


1.      Goodson JM, Gunsolley JC, Grossi SG, et al. Minocycline HCl microspheres reduce red-complex bacteria in periodontal disease therapy. J Periodontol. 2007;78 (8):1568-1579.

2.      Electronic survey, sponsored by OraPharma, Inc., of 62 dentists and registered dental hygienists attending the RDH Under One Roof Convention (Orlando, August 2010) and the American Dental Hygienists’ Association Annual Session (Las Vegas, June 2010).

About OraPharma, Inc.

OraPharma, Inc. is a specialty pharmaceutical company that discovers, develops, and commercializes therapeutics for the treatment of periodontal disease at various phases of progression. ARESTIN® (minocycline hydrochloride) Microspheres, 1 mg ( is indicated as an adjunct to scaling and root planing procedures for reduction of pocket depth in patients with adult periodontitis. For more information about OraPharma, Inc. and its products, visit

ARESTIN® is a registered trademark of OraPharma, Inc.
The third-party trademarks used herein are trademarks of their respective owners.
© OraPharma, Inc. 2010

Monday, October 25, 2010

HPV Causing "Slow Epidemic" of Oral Cancers

From Medscape Medical News

October 21, 2010 — Human papillomavirus (HPV) is a risk factor for oropharyngeal squamous cell carcinoma (OSCC), and might account for the steady increase in OSCC incidence, even in subjects who do not smoke or consume alcohol, according to Swedish researchers.
A review of recent studies, conducted by Trobjorn Ramqvist, MD, and Tina Dalianis, MD, PhD, and published online October 13 in Emerging Infectious Diseases, suggests that changes in sexual practices are behind the surge in OSCC cases linked to sexually transmitted HPV. The key factors appear to be multiple sex partners, starting sexual activity at a younger age, and increased oral sex.
The data are startling. For example, from 1970 to 2002, tonsillar cancer (which is the most common OSCC) increased in Stockholm, Sweden, by 2.8-fold, and by 2006/07, 93% of all tonsillar cancers in that city were HPV-positive.
Dr. Dalianis, who is professor of tumor virology and the head of the Department of Oncology–Pathology at Karolinska Institutet in Stockholm, told Medscape Medical News that "we realized that there was an increase in HPV-induced tonsillar cancer, but we did not realize it was so eminent until we separated the 2 groups (HPV-negative and -positive tonsillar cancer cases) the way we did."
The most common OSCC is tonsillar cancer, followed by base of tongue cancer. Overall 5-year survival for OSCC is about 25%, and HPV-positive OSCC generally has better clinical outcomes than HPV-negative disease.
Dr. Dalianis said that HPV (most commonly type 16) was found in 45% to 100% of OSCCs in various studies.
"It was also observed that patients with HPV-positive OSCC were younger and lacked the traditional risk factors of smoking and alcohol consumption," the authors write. "We suggest the increased incidence of OSCC depends on HPV infection and results in an increased proportion of HPV-positive OSCCs."
Dutch Expert Questions Proportions of HPV Positivity
Using data from the Swedish Cancer Registry, the researchers found that the incidence of HPV-positive tonsillar tumors almost doubled over each decade from 1970 to 2007, for a cumulative 7-fold increase over that period.
Similarly, HPV-positive base of tongue cancers increased from 54% in 1998/99 to 84% in 2006/07.
However, another expert, asked to comment on the study by Medscape Medical News, raised questions about the high proportion of HPV-positive tumors found in the Stockholm registry data.
Boudewijn J.M. Braakhuis, PhD, is from the section of tumor biology in the Department of Otolaryngology/Head and Neck Surgery at VU University Medical Center in Amsterdam, the Netherlands. Dr. Braakhuis, whose work focuses on oral and oropharyngeal cancers, said that the proportion of HPV-positive OSCCs in the Amsterdam area is about 20%.
Dr. Braakhuis said that the Swedish analysis is hampered by the lack of a standardized method for measuring HPV involvement. Dr. Braakhuis's group proposes doing p16 staining followed by general primer polymerase chain reaction with typing, which might reduce the risk for false positives.
The Case for HPV Vaccination
Dr. Dalianis said that there is a significant association of HPV-positive tonsillar cancer with early initial sex, and with the number of oral or vaginal sex partners. She also noted that one study reported "that not only oral sex, but also open-mouthed kissing, was associated with the development of oral HPV infection."
Noting that this could mean that oral-to-oral contact might play a role in oral HPV transmission, Dr. Dalianis said that this has implications for the timing of vaccinating children to prevent HPV.
Dr. Dalianis is "a strong supporter of giving the HPV vaccine to both girls and boys," and writes that "it is crucial to monitor the effects of the present HPV vaccination, not only on the incidence of cervical cancer but also on the incidence of OSCC."
Dr. Braakhuis agreed: "One may expect that vaccination will decrease the number of HPV-positive oropharyngeal cancers" after decades.
Another important point uncovered in the review is that the incidence of head and neck squamous cell carcinoma is decreasing and OSCC is increasing, which might presage a risk for overtreatment if the intensified regimens used for head and neck squamous cell carcinoma are applied to HPV-positive OSCC, which has a better prognosis than HPV-negative disease.
"It is possible that increasing numbers of OSCC patients with a better prognosis are being treated with intensified therapy. As a result, many patients have substantial chronic unnecessary side effects. It is therefore necessary to identify which patients need and which do not need intensified treatment," the study authors write. The suggestion is that OSCC patients with HPV-positive tumors who have never smoked might be candidates for less intensive treatment.
Dr. Dalianis and Dr. Braakhuis have disclosed no relevant financial relationships.
Emerg Infect Dis. 2010;16:1671-1677.

Saturday, October 23, 2010

Bite Tech Joins Patterson Dental’s “Grins for a Good Cause”

Limited-edition pink performance mouthpieces let athletes show their support

Minneapolis, MN (October 18, 2010)
– Bite Tech, Inc. is helping athletes reach their full potential while recognizing Breast Cancer Awareness Month (October). The company is introducing a special edition of its Under Armour Performance Mouthwear™ for the cause, making mouthpieces and mouthguards available with pink ArmourBite® wedges. The special offering is part of Patterson Dental’s Grins for a Good Cause initiative, a national outreach in which Patterson branches partner with local breast cancer organizations to raise funds for breast cancer awareness. Patterson Dental will donate a portion of the proceeds from the sale of the appliances to area breast cancer organizations.

The pink mouthpieces and mouthguards will offer wearers the same benefits as the original line of UA Performance Mouthwear, including increased strength and endurance, as well as reduced athletic stress. Custom-built and scientifically proven, performance mouthwear can help athletes unlock their full potential to become stronger, faster and better. The technology was created by Bite Tech, which has partnered with Under Armour and Patterson Dental to introduce UA Performance Mouthwear.

The mouthwear is showcased in Patterson Dental’s September/October Grins for a Good Cause flyer, with part of the proceeds from all products purchased from the flyer designated to support breast cancer awareness. A number of professional athletes will show their support for the cause as well, swapping their usual ArmourBite mouthpieces and mouthguards for the pink edition during the month of October. A number of Minnesota Vikings players are using the pink model mouthpieces and mouthguards, along with hockey stars including Brent Burns of the Minnesota Wild and Marian Gaborik of the New York Rangers.

Dentists interested in providing UA Performance Mouthwear to patients should consult their Patterson Dental representative for information on purchasing a Licensure Launch Kit and becoming an authorized provider. The kit includes product samples, educational materials for dental teams and consumers, prescription forms, fitting instructions and licensing privileges associated with selling all Under Armour Performance Mouthwear products. Interested dentists should contact their Patterson Dental sales representatives or visit for more information.

Authorized providers of UA Performance Mouthwear can also schedule live training webinars to help staff better understand the products and articulate their benefits to patients. To schedule a webinar, call 877-248-3832.

More information on the complete line of UA Performance Mouthwear can be found at


Friday, October 22, 2010

Oral health America’s Gala Announces Retrun to the Field Museum

The gala is a wonderful event for a Great Cause. Join me there. MJ
chicago, il: October 4, 2010 - Reservations are now being accepted for the 21st Annual Oral Health America (OHA) Gala & Benefit Dinner, to be held Wednesday, February 23, 2011. The event is returning to the spectacular Field Museum and debuting a new theme, “Celebrating YOU and YOUR Commitment to Oral Health.”

“The OHA Gala is frequently referred to as the dental industry’s premier networking event”, said Genevieve Bauer, Strategic Relationship Manager, Taylor Corporation & Gala Chair. “We believe our new theme will shine a light on how the industry supports OHA’s programs that are bringing healthy mouths to life.” 

Held each year during the Chicago Dental Society Midwinter Meeting, the OHA Gala is a highly anticipated networking event that has become so popular it regularly sells out.  The black tie optional evening features a cocktail reception, four course dinner and dancing with live music.  Oral Health America is also seeking event sponsors at the Gold ($3,000), Platinum ($5,000), and Diamond ($10,000) levels. 
Tickets are $300 each ($325 after January 15, if still available); a table for 10 can be purchased for $2,750 ($3,000 after January 15, if still available).  To purchase tickets, sponsorships, or additional information please contact Joe Donohue at OHA by calling 312-836-9900 or email him at

Oral Health America is dedicated to connecting communities with resources to increase access to care, education and advocacy for all Americans, especially those most vulnerable. Find out more at

Thursday, October 21, 2010

So what was new at the 2010 ADA Session in Orlando?- Just one more thing

Many dental offices are sitting on the sidelines of digital radiography because of the perceived cost. Well that is changing. Apixia Digital Imaging has released inexpensive sensors and a PSP scanner. Cost for a number 1 sensor is $2995 and for a size 2 sensor $3495.  The PSP scanner is $7995.  All imaging devices come with software and free support and upgrades. 

Go check out the Apixia website for more information.

Wednesday, October 20, 2010

So what was new at the 2010 ADA Session in Orlando?-Misc

The Eco Dentistry Association's Green Lounge was the scene of a lot of activity on the exhibit floor.The purpose of the Green Lounge is to educate dental professionals about how they can tap into the rapidly growing green movement in dentistry.

“We want dental professionals to see that going green is not about doing everything at once, but about knowing your options and making the right choices for your practice.," said Ms. Beck. "There are many shades of green. High-tech dentists often find they’re greener than they think they are.”

See how you can join The GreenDOCTM Dental Office Certification Program has everything dental offices need to get started on greening, and provides the opportunity to reach dentistry's highest standards of eco-friendly practice through a rigorous but attainable certification program.

The CAO Group is a company you have probably never heard of but will soon. They have a lot of interesting products. I got to try their new Sheer White Bleaching Film. This film sticks to your teeth for 1 hour. No sliding strips like other similar products. Look for future products delivered in a similar method for dispensing desensitizing agents and chlorhexidine. I tried the bleaching film and it was simple to remove after 1 hour.

If you are looking for Probiotics check out Oragenics ProBiora3 is a proprietary blend of three naturally occurring strains of beneficial bacteria, including Streptococcus oralis, Streptococcus uberis , and Streptococcus rattus , which promote fresher breath, whiter teeth, and support overall oral health. We believe that ProBiora3 is the most comprehensive oral probiotic technology currently available in the oral care market. The scientific basis for the oral health and cosmetic benefits provided by these three strains of bacteria has been documented in numerous peer-reviewed publications over the last 30 years. We promote ProBiora3 as the active ingredient in our over-the-counter consumer branded products, including EvoraPlus, EvoraKids, Teddy’s Pride and EvoraPro. EvoraPlus and EvoraKids are flavored probiotic tablets intended for twice-daily use by adults and children, respectively, after brushing their teeth. Teddy’s Pride is intended for companion pets such as cats and dogs, and comes in powder form, which is odorless and tasteless. The powder is intended to be sprinkled on a pet’s food once per day. EvoraPro is a professional strength product designed for the dental office channel. In addition to our house-branded products, we also market ProBiora3 as an active ingredient for private label products, as well as in bulk for licensing applications.

That wraps up the coverage form the ADA.  Before you know it I will be reviewing the Greater NY meeting. Hope to see you there.

Tuesday, October 19, 2010

So what was new at the 2010 ADA Session in Orlando?- Invisalign G3

New Innovations Represent Significant Leap Forward in Clear Aligner Therapy

SAN JOSE, Calif., August 16, 2010 -- Align Technology, Inc. (Nasdaq: ALGN) today announced the
launch of Invisalign® G3, the most significant collection of new features and innovations in the company’s history. Invisalign G3 is engineered to deliver even better clinical results, with new aligner and software features that make it easier to use Invisalign with Class II and Class III patients, new SmartForceTM features designed for increased predictability of certain tooth movements, and simpler, more intuitive software to streamline treatment planning and review.
Invisalign G3 builds on a new and improved feature set introduced to the Invisalign product line last fall.

“The innovations in Invisalign G3 really get at the heart of what doctors have been asking for from
Invisalign treatment,” said Sheila Tan, Align vice president, marketing and chief marketing officer. “With
technology and tools that are designed to expand the clinical scope of Invisalign, deliver greater
predictability across most clinical situations, and make treatment planning more efficient – Invisalign G3
represents a tremendous leap forward in Invisalign innovation and demonstrates how we leverage our
technology to deliver the clinical outcomes doctors expect.”
Features that make it easier to use Invisalign to treat Class II and Class III patients
The treatment of Class II/III malocclusion often requires the use of interarch elastics to provide anchorage
control. Previously, doctors had to manually cut the aligners to accommodate the use of elastics, which
may have discouraged the use of Invisalign in these cases. Invisalign G3 addresses this barrier with new
Precision Cuts, which are doctor-prescribed pre-cuts in the aligners that accommodate the use of elastics.
Using a new drag-and-drop interface in ClinCheck 3.0 software, doctors have the flexibility to specify the
placement and the type of Precision Cuts on the aligners, making it easier for doctors to use Invisalign.
“I am very excited about the new features and innovations in Invisalign G3, particularly Precision Cuts,”
said Dr. Sam Daher, an orthodontist practicing in Vancouver, BC. “It’s a significant enhancement to what
I do in the office every day and will make it even easier to use Invisalign on complex cases.”
Align Technology, Inc. 2560 Orchard Pkwy, San Jose, CA 95131 Tel: (408) 470-1000 Fax: (408) 470-1010 WWW.INVISALIGN.COM
Align Technology Introduces InvisalignG3
SmartForceTM features for greater predictability of tooth movements
SmartForce features, such as the Optimized Attachments introduced last fall, are attachments and
aligner features that are engineered to deliver the forces needed to achieve predictable tooth
movements. Based on biomechanical principles, SmartForce features are customized to each tooth
using advanced virtual modeling, and are positioned precisely to deliver the proper forces.
New SmartForce features in Invisalign G3 include an Optimized Rotation Attachment for bicuspids
(previously available only for cuspids), a new Power RidgeTM feature for lower anteriors (previously
available only for the upper arch), and a Lingual Power Ridge feature for upper anteriors. A new variation
of the Optimized Rotation Attachment is also being introduced to address clinical situations where
placement of the attachment may have previously been difficult.
Intuitive features and drag-and-drop interfaces in ClinCheck 3.0 and the Invisalign Doctor Site
streamline treatment planning
In addition to clinical tools and enhancements, Invisalign G3 streamlines the overall treatment planning
process. Specifically, a significant evolution of the ClinCheck software makes it easier and more intuitive
for doctors to create and modify Invisalign treatment plans. One of the most exciting improvements is the
addition of drag-and-drop interfaces for ordering Precision Cuts and attachments, providing doctors with
new tools designed to make it easier and more efficient for them to develop and review their treatment
The Invisalign Doctor Site (formerly Virtual Invisalign Practice or “VIP”) is a secure web site where
doctors access Invisalign patient records, review and approve ClinCheck treatment plans, view patient
account status, order treatment supplies, and more. A significant redesign of the site not only makes it
simpler and more intuitive to use, but also consolidates all of a patient’s Invisalign records and treatment
tasks together in one location for easy access. The Invisalign Doctor Site also introduces a new online
prescription form that is integrated with the doctor’s clinical preferences.
The improvements and innovations in Invisalign G3 also include new clinical preferences, improved
staging for interproximal reduction (IPR), and the addition of Compliance Indicators to Invisalign Assist.
Invisalign G3 features will be available at no additional cost to Invisalign-trained doctors in North America
in October, with international availability in 2011

Monday, October 18, 2010

So what was new at the 2010 ADA Session in Orlando?- Small Equipment

I am a big believer in magnification and illumination.  So it was great to see a new product from Orascoptic called "Freedom" I have ordered the "Freedom" with 5.0 magnifiers. I cannot wait to try it!

  • Lightweight battery pods that connect to the temple arms of the loupe, rather than heavy belt-packs employed by traditional LED systems. Moving power to the loupe itself eliminates the issue with long dangling electrical cords that are prone to getting caught on chairs, doorknobs, and cabinets in the dental office.
  • A robust yet simple universal mounting clip securely fastens the lightweight headlight to virtually any TTL loupe on the market.
  • Innovative capacitive touch technology eliminates the need for any buttons, knobs, or switches, but more importantly, allows the practitioner to control the light while holding instruments in both hands. Capacitive touch also eliminates bacteria traps associated with traditional light system controls, making the Freedom easy to sanitize and maintain.
  • Unique weight-neutralizing counter-balance between the battery pods and the headlight relieves forward pressure on the nos

Triodent the makers of the V3 Matrix Rings have released new titanium triple trays. They are so new they are not listed on the web site. I ordered some to try. They are very rigid to prevent distortion and have a disposable mesh. I will let you know how they work out once I get them.

The Vibringe is the first endodontic sonic irrigation system that enables activation of the irrigation solution, acoustic streaming, in the root canal, in only one step. The activation of the disinfectant enriches and completes your irrigation procedure and improves the success rate of your endodontic treatments, without any hassle! Results have shown that this system significantly improves debridement. It also improves the disruption of the smear layer and biofilm by activating irrigation solutions.

Vidar has a dental film digitizer.  It digitizes and enhances xrays  in or out of the mounts. It can do panorex as well as other sizes. Images can be enhanced. Good for offices still using film but looking to go digital. See the video

Saturday, October 16, 2010

So what was new at the 2010 ADA Session in Orlando?- Software

I had the pleasure of seeing Eaglesoft 16 in action. The improvements will make most offices very happy. Screens have been streamlined and improvements to many areas make this software even easier to use. My favorite was the line item accounting which will make most office managers very happy being able to apply payments to the exact transaction they are paying.

Eaglesoft 16 will allow you to personalize your practice management software, giving you more power to run a smart and efficient practice. Look forward to many new features, including line-item accounting, customizable windows with dockable panels, family walkout for processing all family member appointments on one walkout and date-based reporting. Eaglesoft 16 will have a staggered release over the next few months, in order to ensure Patterson support is readily available for all users.
For more information, visit
Actionrun is a company that provides a software service to reactivate patients.

Practice Activator is a service for dental practices that allows them to bring back their lost or inactive patients. It uses advanced analytics to analyze patients’ records in your practice management software database in regular one-month intervals and send personalized letters to a group of select patients who have not been to your office for a long time. Letters are tailored to the dental profile and the treatment history of each individual patient and thus generate a much higher response rate than usual recalls. Our customers report that they have got some of the patients back that had never visited their office in the past two years. If you are facing any of these problems in your practice:
  • Many of their patients are inactive and don’t contribute to their revenues.
  • Their patients often leave their ideal treatment plan unfinished.
  • Spend too much time and money on sending recalls with low response rates.
  • Low-value treatments make bulk of their cases.
  • Most of their patients come back for just regular cleaning.
Lighthouse PLZ (Which I use in my office for recare and patient reminders) is changing their name  to Lighthouse 360.  Look for many exciting features that will include looking at the data in your practice management software and evaluating it in real time. The software will then recommend ways to improve your practice.

Friday, October 15, 2010

So what was new at the 2010 ADA Session in Orlando?- Digital Impressions

I love the thought of digital impressions but I could never justify the expense as I could never see a return on investment.  Sirona has eliminated scan fees so you now can have a positive ROI! You cannot mill with this unit as that would require an upgrade but you can connect ot your favorite laboratory.

CEREC AC Connect represents the latest advancement in chairside digital impressioning with no more scan fees. Powered by Sirona’s exclusive Bluecam technology, CEREC AC Connect provides digital impressions of the highest precision for impeccable results.

Delivering the fastest acquisition speeds on the market, the CEREC AC Connect now brings the fastest return on investment. And only Sirona offers you the ability to upgrade your digital impressioning unit to connect to an in-office milling unit. So when you’re ready to expand your practice to include single-visit indirect CAD/CAM restorations, your CEREC AC Connect will be ready, too.

  • No scan fees—ever!
  • Fastest acquisition times
  • Superior Bluecam image quality
  • Access to Sirona’s existing network of inLab users
  • Readily upgradeable to include in-office milling capabilit

Thursday, October 14, 2010

Whats New At The ADA- Seeing the Light

There were two products being introduced that involve light. Kerr has released its new Demi Plus LED Curing Light and  DentLights New DOE Wand for  cancer detection

Demi Plus, powered by Demetron Technology, is the next generation in premium curing lights. It combines sophisticated engineering with design advancements that enhance performance and deliver consistent cures while allowing you to focus on what’s truly important—your practice.

The Demi Plus builds upon this legacy and continues to offer the same compelling features that have made the Demi such a commercial success, including:

  • Lightweight, ergonomic design
  • Interchangeable Light Guides
  • Whisper-quiet fan
  • Multiple Curing Options
  • Periodic Level Shifting

Periodic Level Shifting (PLS)

Demi employs the power of Periodic Level Shifting, or PLS technology, shifting output intensity from 1,100 mW/cm2 to a peak of 1,330 mW/cm2 multiple times throughout the curing cycle with a wavelength of 450 to 470 nm. PLS drives cool, continuous high output for a true 5-second cure without generating excessive heat.

I have a Demi Plus and it is bright. On my radiometer it measures almost 2000 mw/cm2. So it should cure any composite  quickly and will work well with the new bulk fill composites.

DenLight Inc., innovators of the award winning FUSION Curing Light, Nano Loupe Light and high technology LED optics lighting systems, is pleased to announce the launch of DOE ‐ a rechargeable battery powered cordless dental oral health examination system. It is designed for visualization of mucosal abnormalities and oral lesions including oral cancer based on proven and patent‐pending magnified fluorescence imaging technology.

DOE full system consists of a cordless wand with an interchangeable light head (White and Violet) that illuminates high power collimated LED beam, high contrast magnified fluorescence filters, charging stand, power adapter, and patient protective eyewear goggle. DOE is offered for the general dentists and oral surgeons at an affordably price of under $2,000 for the full kit and under $1,000 for current FUSION curing light users with an upgrade starter kit.

I have a Fusion LED and a Nano Head Lamp and they both pack a mighty light punch in a small package.

For more information, call 800‐763‐6901 or email

Wednesday, October 13, 2010

So what was new at the 2010 ADA Session in Orlando?- CarieScan Pro

 As usual there were some interesting products and events taking place. The biggest news was Philips the makers of Sonicare bought Discus Dental. What this means to wet gloved dentist will remain to be seen but for now things will be business as usual for both companies and their products.
Over the next few days I will be discussing some new and updated products that I got to see and play with during the 3 days of exhibits.


So today lets look at CarieScan Pro. that comes to us from Scotland and is being sold by Patterson Dental.  It is a simple to use caries detection device that is simple to use and minimizes false positives.  CarieScan Pro uses AC impedance to quantify dental caries.  Don’t worry, as the current is so low that the patient does not feel it.
 The tooth is air dried and the disposable tip is placed onto the tooth. Don’t worry there are prompts to guide you through the process. The CarieScan Pro provides a qualitative value based directly on the disease state, rather than the indirect optical properties of the tooth or surrogate markers such as bacterial breakdown products.  The device beeps when the measurement is complete and a number is displayed on the LCD screen.  It looks like an interesting caries detection device. The only potential downside it that the disposable tips cost $2.00 a piece. I forgot to write down the cost but I believe it was in the $3-4 thousand dollar range.

Tuesday, October 12, 2010

Net32 Survery on Dentists Online

Cary, NC (PRWEB) October 6, 2010
Net32 today reported that it completed a social technographic survey of members of its industry leading dental comparison shopping marketplace, revealing a number of major differences between dentists’ online behavior and that of the US adult online population. For example, dentists identified themselves most frequently as Critics as defined in the social media focused book Groundswell; people who rate and review products and services, contribute to forums, comment on blogs, etc. About 25% of online US adults are classified as Critics while over 40% of dentist respondents identified themselves as such by their interests and activities.
Dentists were also represented strongly as Collectors; people who receive real-time updates from sites that interest them, tag photos, rate websites, and suggest websites. 26% of the dentists identified as Collectors, more than double the 12% US online adult Collectors. In the category of Creators; people who publish blogs, upload video, write articles, etc, dentists identified themselves as this at a 10% level, below the 18% of online US adults who are classified as such.
Dr. Pat Cassidy, CEO of Net32, stated, “We undertook this survey as a means to explore how dentists are participating in social technologies, with a view to learning from them how we should change the way we communicate, collaborate, and connect with them, and them with other customers. We received over 450 responses and it will take months of study to fully analyze the results. Our customer base has certainly provided us with all we need to choose and implement social technologies that they feel will bring them the most value when engaged with our money saving dental supply shopping experience at”

Monday, October 11, 2010

Biggest News From ADA Philips Acquires Discus

Philips acquires Discus Holdings, a leading professional tooth whitening and oral care products company

October 11, 2010

Broadens Oral Healthcare portfolio within Philips Consumer Lifestyle sector with professional dental care products

Amsterdam, The Netherlands and Los Angeles, USA – Royal Philips Electronics (AEX: PHI, NYSE: PHG) announced today that it has agreed to acquire Discus Holdings Inc., the leading manufacturer of professional tooth whitening products. Through this acquisition Philips expands its oral healthcare portfolio, adding to Philips’ globally leading Sonicare electric toothbrush business. Upon closing of the transaction, pending regulatory approvals and expected in the fourth quarter of 2010, Discus will become part of Philips’ Consumer Lifestyle sector’s Health and Wellness business. Financial details of the agreement were not disclosed.

“Oral healthcare is an important part of our strategy to enhance consumer health and well-being, and an important growth driver of our portfolio. Discus’ professional tooth whitening business provides a strong foundation for growth in the cosmetic dentistry space and will strengthen Philips’ position as a leading oral healthcare brand amongst dental professionals and consumers,” said Philips Consumer Lifestyle CEO Pieter Nota. “Moreover, Discus’ oral care products complement our existing Sonicare portfolio, further building our relationship with dental professionals.”

Professional tooth whitening involves the use of special compounds designed to penetrate the surface of the tooth and remove stains in both dentin and enamel.  Discus’ portfolio includes products such as Zoom and BriteSmile, two widely recognized light-activated whitening systems used by dental professionals worldwide, as well as a range of take-home whiteners that are sold under dental supervision. In addition, Discus’ oral care portfolio provides dental professionals and their patients a wide range of treatment options for sensitivity relief, caries prevention, gingivitis, breath management, oral ulcer relief and other dental care.

“Over two decades, Discus built a global dental products company while introducing some of the most recognized brands in dentistry. Millions of consumers have benefited from the whiter, brighter smiles created by our products,” said Steve Semmelmayer, CEO of Discus Holdings, Inc. “Merging with Philips will bring significant growth opportunities for Discus products with unprecedented reach and scope. We are excited about becoming part of the Philips global organization,” said Dr. William Dorfman, Discus’ founder.

Founded in California in 1989 and headquartered in Los Angeles, USA, Discus is a privately held company that employs approximately 400 people and has a distribution presence in over 100 countries. Discus has annual sales of around EUR 100 million of which approximately one-third is generated outside of North America.

Saturday, October 09, 2010

Stem cells used to reattach teeth in rats

Stem cells used to reattach teeth in rats

By Ben Coxworth18:16 October 4, 2010

Stem cells harvested from mice have been used to reattach molars in rats
Researchers from the University of Illinois at Chicago have successfully used stem cells to reattach molars to tooth sockets within lab rats' mouths. The stem cells were obtained from the periodontal ligament of molars extracted from mice, expanded in an incubator, and then seeded onto barren rat molars. This could have great implications for humans who lose teeth due to gum disease in the future... and for all those toothless old rats out there.
Two to four months after being placed in the rats' mouths, the stem cells on the teeth aligned and formed new fibrous attachments between the tooth and bone. The result was firmly attached teeth. Tissue sections indicated that the replanted teeth were surrounded by newly formed, functional periodontal ligament fibers and new cementum, which are both essential to tooth attachment.

To make sure it was the mouse stem cells that were responsible, they were labeled with green fluorescent protein before being seeded onto the teeth. As a control, other molars were inserted without stem cells - these all either fell back out, or only became loosely attached and ultimately got broken down.
"Our strategy could be used for replanting teeth that were lost due to trauma or as a novel approach for tooth replacement using tooth-shaped replicas," said Tom Diekwisch, director of U Illinois' Brodie Laboratory. The process reminds us of theteeth grown from stem cells, as achieved by Columbia's Dr. Jeremy Mao.
The research was recently published in the journal Tissue Engineering.

Friday, October 08, 2010

XMarks to be no more

I have been using XMarks for syncing my bookmarks between computers. The best thing about Xmarks was the ability to sync across operating systems and different browsers. So it did not matter what you were using. As a Windows/Mac/Linux user this made things very simple. Unfortunately coming in January the service will be shutting down.

Read all the information you need to know about the shut down and what options you will have with syncing bookmarks.

Thursday, October 07, 2010

3M ESPE to support National Children’s Oral Health Foundation through trade show recycling activity

Eco-friendly initiative part of RelyX Unicem 2 Automix Self-Adhesive Resin Cement launch

            ST. PAUL, Minn. – (Oct. 1, 2010) – 3M ESPE is helping children with dental disease live happier and healthier by donating dental products to National Children’s Oral Health Foundation: America’s ToothfairyÒ (NCOHF) as part of its launch of RelyX™ Unicem 2 Automix Self-Adhesive Resin Cement.
            During the 2010 American Dental Association Annual Session and Greater New York Dental Meeting, street teams from 3M ESPE will hand out complimentary beverages to trade show attendees, while encouraging them to recycle their cups at the 3M ESPE booth. For each cup recycled, 3M ESPE will donate dental products to NCOHF, helping children receive much needed oral care.
            Pediatric dental disease, dubbed “the silent epidemic” by the U.S. Surgeon General, results in over 51 million hours of lost school time each year, puts children at risk for other serious health conditions and can harm their self-esteem.
            “3M ESPE is dedicated to helping children stay healthy and feel better about themselves,” said Tim McGlynn, 3M ESPE Marketing Manager. “Partnering with NCOHF in this eco-friendly initiative allows us to provide oral care for children in need and helps us ensure a cleaner environment for their future.”
            "We are honored that 3M ESPE chose NCOHF as the charitable beneficiary of this creative initiative to improve the health of American children in need, while addressing environmental concerns," said Fern Ingber, NCOHF president and CEO. "In our challenging economy, generous donations of dental products are critical for delivery of life-changing services provided by NCOHF Affiliate partners to at-risk children."  
             NCOHF is a nonprofit group dedicated to eliminating preventable pediatric dental disease. The organization supports direct delivery of oral health restorative, educational and preventive programs for underserved youth through a national Affiliate network of not-for-profit university and community-based dental programs. NCOHF has helped more than one million children receive comprehensive care since its founding in 2006.

For more information call 1-800-634-2249 or visit 

Wednesday, October 06, 2010

Gum Disease Found to be Significant Public Health Concern

Gum Disease Found to be Significant Public Health Concern
Centers for Disease Control and Prevention (CDC) and American Academy of Periodontology (AAP) suggest more American adults may have gum disease; previous estimates underestimate periodontal disease in the US population
September 21, 2010 – Chicago – The prevalence of periodontal disease in the United States may be significantly higher than originally estimated. Research published in the Journal of Dental Research from the Centers for Disease Control and Prevention (CDC) and the American Academy of Periodontology (AAP) suggests that the prevalence of periodontal disease may have been underestimated by as much as 50 percent. The implication is that more American adults may suffer from moderate to severe gum disease than previously thought.
In a National Health and Nutrition Examination Survey (NHANES) pilot study, funded by the CDC’s Division of Oral Health, a full-mouth, comprehensive periodontal examination was conducted on over 450 adults over the age of 35. Periodontal disease was classified according to definitions determined by the CDC in collaboration with the AAP. The prevalence rates were then compared against the results of previous NHANES studies which used a partial-mouth periodontal examination. Historically, NHANES has served as the main source for determining prevalence of periodontal disease in US adults. The pilot study finds that the original partial-mouth study methodology may have underestimated true disease prevalence by up to 50 percent.
Periodontal disease is a chronic inflammatory disease that affects the gum tissue and other structures supporting the teeth. If left untreated, it can lead to tooth loss, and may also interfere with other systems of the body. Several research studies have associated gum disease with other chronic inflammatory diseases such as diabetes, cardiovascular disease, and rheumatoid arthritis.
“This study shows that periodontal disease is a bigger problem than we all thought. It is a call to action for anyone who cares about his or her oral health.” said Samuel Low, DDS, MS, associate dean and professor of periodontology at the University of Florida College of Dentistry, and president of the American Academy of Periodontology. “Given what we know about the relationship between gum disease and other diseases, taking care of your oral health isn’t just about a pretty smile. It has bigger implications for overall health, and is therefore a more significant public health problem.”
Dr. Low explained that the increased prevalence of periodontal disease makes it essential to maintain healthy teeth and gums. “Not only should you take good care of your periodontal health with daily tooth brushing and flossing, you should expect to get a comprehensive periodontal evaluation every year,” he advised. A dental professional, such as a periodontist, a specialist in the diagnosis, treatment and
prevention of gum disease, will conduct the comprehensive exam to assess your periodontal disease status.
According to Paul Eke, MPH, PhD, epidemiologist at the CDC and lead author of the study, the findings have significant public health implications. “The study suggests we have likely underestimated the prevalence of periodontal disease in the adult US population,” he said. “We are currently utilizing a full-mouth periodontal examination in the 2009/10 NHANES to better understand the full extent and characteristics of periodontal disease in our adult population.” Dr. Eke added, “Research suggests a connection between periodontal health and systemic health. In light of these findings, understanding the relationships between periodontal disease and other systemic diseases in the adult U.S population is more crucial than ever.”
To assess your risk for periodontal disease and learn more, visit To speak with an AAP spokesperson or for more information, please contact the
AAP’s Public Relations Office at 312-573-3242 or

Tuesday, October 05, 2010

Ontario Canada bans health providers from treating spouses or partners

Ontario Court of Appeal decision says ZERO TOLERANCE RULE bans health providers from treating spouses or partners.

The College is advising members, on a go forward basis, to reconsider the wisdom of providing dental treatment to romantic partners and spouses, as a result of an Ontario Court of Appeal decision in February. While the College received a letter in 1995 from the Minister of Health permitting treatment of spouses, that landscape appears to have changed.

The appeal court unanimously ruled that even if a regulated health care provider’s sexual relationship with a partner predated their professional relationship, that provider has committed sexual abuse and risks losing his or her licence for at least five years, if a complaint is filed and there is a referral of specified allegations of professional misconduct to the Discipline Committee.
The court’s decision applies to 26 health professions and the more than 256,000 health care providers in Ontario governed by the Regulated Health Professions Act (RHPA), including dentists.

The zero tolerance rule in the Health Professions Procedural Code,
32 DISPATCH • May/June 2010 Ensuring Continued Trust ZERO TOLERANCE RULE
which is part of the RHPA, stipulates that a health care professional governed by the RHPA who has “sexual intercourse” with a “patient” shall have his/her license revoked for a minimum of five years, if there is a finding by the Discipline Committee following a complaint or an investigation.

According to the appeal court’s judgment, the Code’s provisions do not exempt the health care practitioner from either liability for sexual abuse or from the mandatory penalty, where the health care professional and the patient are having sexual intercourse in the context of a relationship as spouses or a spousal-type relationship.
There is no room for interpretation. The appeal judges went on to state that “when it comes to sexual relations between a doctor and a patient, there is a black letter, bright line prohibition with a drastic sanction and no exceptions or exemptions. The zero tolerance policy precludes inquiry into any explanation or excuse for the sexual activity. A patient’s consent is irrelevant.”

The appeal court recognized that it “may appear that the strict and significant mandatory penalty that follows from a conviction for professional misconduct by
sexual abuse is harsh and arguably unjust in cases where there is a consensual sexual relationship and no exploitation by the health care professional. However, the panel found that the importance of upholding the zero tolerance policy outweighs its pitfalls because the legislation is there to address a growing problem of sexual abuse of patients by some health care professionals.”

The court made a minor exception for what it calls “incidental” care, which covers off situations of emergency care. The court said “it would be unreasonable for a spouse to be denied treatment in such circumstances.”

The court said that if the government wished to provide exceptions it would have done so when it amended the Regulated Health Professions Act in June 2009. The fact that it did not means that it is the law of the land.

This matter arose out of a decision at another College, the College of Chiropractors of Ontario. The issue arises only when there is a formal complaint or formal information leading to an investigation conducted by
the College.

Monday, October 04, 2010

New Episode of DentisTV

A new episode of DentisTV is now live at

In this episode:

#4 "Alun Rees, Laura Horton, mass media and oral health education, 60 seconds of social media, Smile High, and a great marketing idea from Olivers dental studio"

Saturday, October 02, 2010

Join Me at the Pride Technology Expo at the ADA Annual Session

Pride Institute is proud to participate in the 2010 ADA Annual Session.
I will be presenting "Your High Tech Dental Toolbox: Technology to Enhance Your Practice" on all 3 days.The location will be on the exhibit floor and be less then an hour.

For a complete schedule and times of my lectures and the complete schedule of speakers and times click here.

Friday, October 01, 2010

The Eco-Dentistry Association™ Partners with Industry Leaders to Showcase Green Dentistry’s Future at ADA in Orlando

“Green Lounge” Will Feature Eco-Friendly Product Demos,
Educational Programming & Green Dentistry Give-Aways

Berkeley, CA (September 23, 2010) – The Eco-Dentistry Association™ (EDA), an international association formed to promote environmentally sound practices in dentistry, is partnering with EDA corporate members including DentalEZ®, Discus Dental® and Hu-Friedy®, to present the industry’s first ever “Green Lounge,” which will debut at the upcoming ADA Annual Session themed, “The Future of Dentistry Meets Here,” in Orlando, October
9-11, 2010.

The 20’ x 40’ island exhibit will be constructed of 100% eco-friendly materials and will promote green dentistry in the lounge’s central location at booth #1935, which bridges the US and international pavilions.

The purpose of the Green Lounge is to educate dental professionals about how they can tap into the rapidly growing green movement in dentistry. The Green Lounge will feature regularly scheduled lectures on green dentistry by EDA’s co-founders Dr. Fred and Ina Pockrass and Director Susan Beck.

“We want dental professionals to see that going green is not about doing everything at once, but about knowing your options and making the right choices for your practice. There are many shades of green. High-tech dentists often find they’re greener than they think they are,” explained Ms. Beck.

The Green Lounge will offer free presentations, open to all conference attendees, covering the following topics:

• What is Green Dentistry? An Introduction
• Green and Clean: Eco-Friendly Infection Control
• Wellness Dentistry
• The Save 90 A Day Campaign for Water Conservation
• Green Dentistry Is High-Tech Dentistry

The Green Lounge will include a mini-operatory set-up to demonstrate green dental products in action, such as DentalEZ’s eco-friendly dental chair, Transcendentist®, reusable sterilization pouches, infection control barriers from Discus Dental, and eco-friendly disinfectant from SciCan™. Visitors to the lounge will also be able to pick up instrument recycling kits from
Hu-Friedy’s Environdent® program and engage in hands-on demonstrations.

DentalEZ will showcase its energy-and cost-saving, state-of-the-art EverLight™. “The EverLight is the centerpiece of my eco-friendly operatory,” states Dr. Fred Pockrass, EDA Clinical Director. “Of course I value the energy efficiency, waste reduction, and comfort of working under the EverLight. But what has really impressed me is that the EverLight gives me complete control in the placement of composite restorations without premature setting.”

ADA annual session attendees can pick up a green-colored re-usable stainless steel water bottle from EDA Corporate Member companies and conveniently re-fill it at the Green Lounge’s eco-friendly drink station. “We want to make an impact on the thousands of disposable water bottles that convention-goers use and throw away, and show participants how easy it is to make small changes that make a big difference,” explained EDA Co-Founder, Ina Pockrass. Visitors to the lounge will also get to try Joysence™ hand sanitizer, available from Discus, which helps dental offices reduce their water use while infusing the office with an aroma therapy scent that calms and relaxes patients.

Instead of distributing copious paper brochures, the EDA will hand out eco-friendly bamboo flash-drives loaded with a Special Edition GreenDOC™ Product Guide, listing the industry’s environmentally friendly products and services. The flash drive will include bonus materials, such as educational presentations about green dentistry.

Participants can take a “Green Tour” of the ADA floor and complete a game card from the Green Lounge to be entered to win an iPod Touch.

On Sunday from 3:30 to 5:30 pm, ADA attendees are invited to come to the Green Lounge for a “Green-Tini” cocktail party hosted by Dentaltown. According to Farran Media Founder and CEO Dr. Howard Farran, “Green Dentistry is much more than today’s buzzword; it’s the future of dentistry, and the future is well within reach of the average dentist. Thanks to emerging dental technology, dentists can go green and remain profitable. Dentaltown is proud to support green dentistry and participate in the Green Lounge debut.”

Throughout the ADA session, the EDA will be connected to social media through its Twitter and Facebook pages, and will share information from the event live from the lounge with EDA friends and followers.

Sign on to and for up-to-date information, video and photo uploads and exclusive social media promotions from the EDA.

For more information on the EDA’s Green Lounge and how your company can participate, please contact Eco-Dentistry Association Director Susan Beck at 510-841-1229.

About the Eco-Dentistry Association™

The EDA is an educational organization that provides standards, best practices, and certification for green dental offices, and offers the public access to dental professionals who share their values of wellness and environmental stewardship. More information can be found at