Eco-Dentistry Association to Host Free “High-Time for High-Tech” Webinar

The EDA offers free educational webinar on the environmental and overall benefits of dental technology
Berkeley, CA (September 24, 2012) The Eco-Dentistry Association will offer a free webinar on the benefits of running a state-of-the-art dental practice and demonstrate how implementing the latest technology can help reduce overhead costs, increase efficiencies, attract new patients and reduce the industry’s environmental impact as a whole. The webinar will take place on Thursday, October 11, 2012, from 5:30-6:00 PM PST, 8:30-9 PM EST, and is available for registration through the EDA website at: 

The free webinar, titled “High-Time for High-Tech”, is part of the EDA’s first educational campaign focusing on how technology helps dental offices reduce waste and pollution and save energy, water and money. According to the EDA, many dental practitioners already take advantage of digital dentistry and may not realize that their office is greener than they think. “There’s a 1:1 correlation between the high-tech choice and the eco-friendly choice,” says EDA Co-Founder Ina Pockrass. “Our ‘High-Time for High-Tech’ webinar will help dentists, students, practice managers and other industry professionals get the most out of the investments in technology they’ve made and learn more about new innovations that can make their practice even more profitable and more environmentally sound.”
The EDA encourages individuals in all areas of dentistry to attend the webinar and learn about the staggering environmental impact dentistry has on our planet and how we can all make a difference. “It’s important to understand the relationship between dentistry and our environment,” says Pockrass. “After all, can you imagine practicing modern dentistry without reliable access to clean water?” 

About the EDA
The EDA offers dental professionals’ practical tips on incorporating eco-friendly dental methods and practices, and offers the public access to dental professionals that share their values of wellness and environmental stewardship. The organization was co-founded by Dr. Fred Pockrass, a dentist, and his entrepreneur wife, Ina Pockrass, who together created the model for eco-friendly dentistry, and operate their own award-winning dental practice in Berkeley, California, the first in the country to be certified as a green business. They formed the organization to stimulate a movement in the dental industry to employ environmentally-sound practices, like reducing waste and pollution, saving energy, water and money, incorporating wellness-based methods and the best technological advances in dentistry. More information can be found at


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