Sirona’s C30 Extravaganza Designed to Provide Dental Professionals with the Most Advanced Educational Experience in Digital Dentistry


Sirona to Deliver CAD/CAM Users with a Comprehensive Learning Curriculum Across a Wide Diversity of Educational Tracks of Their Choosing

Charlotte, NC (August 31, 2015) – Sirona Dental, Inc., the worldwide leader and pioneer of digital dentistry, will provide dental professionals with the highest level of education at its widely anticipated CEREC® 30th (C30) Anniversary Celebration. The three-day CAD/CAM extravaganza is scheduled at The Venetian® Hotel and The Palazzo® Hotel in Las Vegas Sept. 17-19, 2015.

Recognized as one of the world’s premier digital dentistry meetings, C30 is a comprehensive educational forum comprised of the leading minds and speakers in the CAD/CAM dental world, C30 will provide up to 18 CE credits across a full spectrum of digital dentistry topics and tracks including CEREC, Schick Intraoral Imaging, GALILEOS® Extra Oral Imaging, inLab®, and Orthodontics.

Sirona recruited a plethora of top-notch keynote speakers to enlighten and inspire C30 attendees, focusing on techniques, issues, and solutions unique to CEREC® users. General session speakers include: Frank Spear, who will discuss optimal patient care in the digital world; Rella Christensen, who will instruct how to overcome challenging clinical situations related to lithium disilicate; Sam Puri, who will review how properly prepare, fit, and finish CEREC® restorations; and James Klim, who will delve into the art of creating aesthetics.

Additionally, breakout sessions are available to cover many disciplines, including digital radiography, laboratory, implantology, and much more. “All dental professionals attending C30 will be enriched as a result of the immense educational curriculum,” remarked Michael Augins, president of Sirona Dental, Inc. “Sirona has enlisted some of the foremost individuals in the digital dentistry world to help CEREC practitioners enhance and differentiate their skill sets via a multitude of innovative lectures and hands-on courses.”

In addition to second-to-none clinical education, C30 will keep attendees engaged with world-class entertainment, including business and leadership speeches made by globally-renowned life success coach Tony Robbins; and Emmitt Smith, former NFL great-turned business entrepreneur and philanthropist. Furthermore, Grammy-Award winning rock band Train is set to perform on Friday, and C30 attendees will close out the event as they “Party Like a Rock Star” Saturday night at TAO the Nightclub.

For C30 participants who have yet to book a hotel room, special rates are available using a Sirona room block at The Mirage® Hotel for as low as $159 per night. All rooms in the Sirona room block at The Mirage are available on a first-come, first-served basis, are subject to availability, and may sell out at any time. The Mirage® is located across the street from The Venetian and The Palazzo, making it a convenient stay for attendees of the biggest event in digital dentistry.

To view a full listing of all educational courses and speakers, make hotel reservations, and for all additional information and registration, dental and laboratory professionals are encouraged to visit www.Cerec30th.com.

About Sirona Dental, Inc.

Sirona, the dental technology leader, has served dealers and dentists worldwide for more than 130 years. Sirona develops, manufactures, and markets a complete line of dental products, including CAD/CAM restoration systems (CEREC), digital intra-oral, panoramic and 3D imaging systems, dental treatment centers, and handpieces. Visit www.sironausa.com for more information about Sirona and its products.

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