TikTok Trends and TheraBreath: When Social Media Meets Oral Care
In the ever-evolving world of social media, trends can often take on a life of their own—and the world of oral care is no exception. While social media may often be a space for viral dances and challenges, social channels, including TikTok, have also become a hub for discovering new products, especially in the realm of health and wellness.

As dental professionals, we should be aware of what patients are seeing and be prepared to educate them accordingly. To address this, let’s take a deeper dive into TheraBreath, one of the fastest growing mouthrinse brands right now, which is gaining massive popularity among TikTok users, earning the title “The TikTok Mouthwash.”
Why You Should Be Informed
Instead of fighting the trend of self-education on social media, let’s join in. As professionals, we can be following oral care brands and dental influencers to see what they are posting. But we must then educate our patients, using science and our own experience, so that they can also know the benefits and potential drawbacks of popular products from an expert. This way, you can gain credibility with your patients and recommend the most effective treatment plans and address any misconceptions patients may have based on viral trends.
Patient Testimonials: Real Results
First, we can learn about users’ experiences with oral care products by watching their videos or reading their reviews on social platforms. Many users have shared powerful personal stories on social media about how TheraBreath mouthrinses have changed their oral health for the better.
One user commented, “I’ve struggled with bad breath my entire life, and after using TheraBreath for just a week, I feel so much more confident talking to people. It’s been a game changer.”
Another shared, “I love that it’s not harsh like other mouthwashes. I used to dread using mouthwash, but TheraBreath has made it part of my daily routine—I even look forward to it!”
TheraBreath recently launched a new product: Deep Clean Mouthrinse, which is quickly gaining traction among users.
One social media user shared, “I tried the Deep Clean formula, and wow—I feel like I just left the dentist every time I use it. My mouth feels super fresh, and the clean lasts for hours. It’s definitely become my new favorite!”
The Deep Clean formula kills bad breath bacteria and delivers a longer-lasting clean, which is why it’s resonating with users looking for more advanced oral care. In fact, maximum-strength CPC Deep Clean mouthrinse is alcohol-free and has antiseptic action that kills 99.9% of bacteria that cause bad breath, plaque, and gingivitis* for a powerful clean without the burn. Many report they love its mint flavor. It’s another example of how TheraBreath is evolving to meet the needs of consumers.
Beyond the Post
After seeing testimonials, we look to the science beyond the social trends. As we look at TheraBreath, we can learn that TheraBreath is known for its scientifically backed formulas that help address specific conditions, including bad breath, dental caries, gingivitis, and dry mouth. All TheraBreath mouthrinses are dentist-formulated without alcohol, parabens, dyes, or sulfates, addressing the evolving consumer needs and preferences.
Learn About It; Then Try It
TheraBreath’s TikTok popularity isn’t just a passing trend—it’s a shift in behavior. By staying informed, dental professionals can build trust with their patients and help them make informed decisions about their oral health.
After learning about the science, it’s important to also try it! Personal experience goes a long way with our patients and there are so many oral care products out there. It’s not a one-size-fits-all. When discussing oral care routines with your patients, you may want to ask which products they use as a part of their daily regimen, especially beyond toothpaste and toothbrushes.
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