SURI Launches New Core 1.0 Electric Toothbrush
SURI, the design-led oral care brand creating everyday essentials designed for life, has launched SURI Core 1.0, a new sonic electric toothbrush designed to give more people an accessible upgrade from manual brushing while maintaining SURI’s focus on performance, design, and reducing waste. Credit: SURI Designed with dentists and informed by consumer feedback and everyday brushing routines, SURI Core 1.0 combines effective sonic cleaning with a streamlined design and alternative materials. The new electric toothbrush features SURI’s signature plant-based brush heads and a lightweight bio-circular handle. “At SURI, we’ve always believed that exceptional oral care should be experienced by as many people as possible,” says Co-Founder Gyve Safavi. “Core represents an important evolution for us, bringing the same great clean and thoughtfully designed features to a broader audience.” SURI Core 1.0 joins the company’s SURI Pro 2.0 sonic toothbrush, offe...
