Wednesday, August 13, 2008

Sirona’s CEREC® Connect adopted by over 25% of inLab users

Sirona’s CEREC® Connect adopted by over 25% of inLab users
due to ease and quick adaptation
Web-based Digital Transmission Benefits Both Practices and Laboratories
Long Island City, N.Y. (August 11, 2008) – Sirona Dental Systems, Inc., the
company that pioneered digital impressions more than 20 years ago, and the
world’s leading producer of dental CAD/CAM systems proudly announce steadily
increasing CEREC Connect users. A web-based communication platform
designed exclusively for Sirona CEREC® and inLab dental CAD/CAM users,
CEREC Connect enhances productivity by eliminating physical impressions and
electronically transmitting a digitally-scanned impression to the inLab laboratory
of their choice.

As Dr. Robert Schmidt comments, “With digital impressions, the fits are better!
You just can’t beat a computer-milled finish, whether it’s CEREC or inLab... The
predictability with digital impressions is much better and more consistent than
with physical impressions.”
Sirona has taken the concept of digital impression taking systems one step
further, enabling dental laboratories to fabricate digital restorations without the
need for a conventional physical model.
Steve Killian, CDT (President, Killian Dental Ceramics), states, “We got into
digital impressions with the goal of reducing the amount of restoration remakes.
We have not had to remake a single restoration created from a digital impression
and we are saving significant time and materials by using virtual models.”
While digital impressions are gaining acceptance over physical impressions and
models, Sirona plans to offer labs the ability to create a physical model from the
CEREC digital impression in the near future. "Some laboratories prefer a model;
our plan is not to insist on model-less dentistry," remarks Norbert Ulmer, Director
of Laboratory CAD/CAM for Sirona. "Our next step will be to offer laboratories
both options, and let them decide on their own when they're ready to transition to
the digital method."
CEREC Connect is another value-added service created by Sirona exclusively
for its laboratory and dentist customers using inLab and CEREC CAD/CAM
systems.
For more information about CEREC Connect, please call (800) 873-7683 or visit
www.CEREC-Connect.com.
About Sirona Dental Systems, Inc.
Recognized as a leading global manufacturer of technologically advanced, high
quality dental equipment, Sirona has served equipment dealers and dentists
worldwide for more than 125 years. Sirona develops, manufactures, and markets
a complete line of dental products, including the CAD/CAM restoration equipment
(CEREC), digital and film-based intra-oral, panoramic and cephalometric X-ray
imaging systems, dental treatment centers and handpieces. Visit
http://www.sirona.com for more information about Sirona and its products.
This press release and any attachment thereto contains forward-looking information
about Sirona Dental Systems, Inc.'s financial results, guidance and estimates, business
prospects, and products and services that involve substantial risks and uncertainties or
other factors that may cause actual results, performance or achievements to be
materially different from any future results, performance or achievements expressed or
implied by such forward-looking statements. You can identify these statements by the use
of words such as "may," "could," "estimate," "will," "believe," "anticipate," "think,"
"intend," "expect," "project," "plan," "target," "forecast", and similar words and
expressions which identify forward-looking statements within the meaning of the Private
Securities Litigation Reform Act of 1995. Such statements are not guarantees of future
performance and involve known and unknown risks and uncertainties, and other factors.
Readers are cautioned not to place undue reliance on such statements, which speak only
as of the date hereof. For a discussion of such risks, uncertainties and other matters that
could cause actual results to differ materially, including risks relating to, among other
factors, the market for dental product and services, pricing, future sales volume of the
Company's products, the possibility of changing economic, market and competitive
conditions, dependence on products, dependence on key personnel, technological
developments, intense competition, market uncertainties, dependence on distributors,
ability to manage growth, dependence on key suppliers, dependence on key members of
management, government regulation, acquisitions and affiliations, readers are urged to
carefully review and consider various disclosures made by the Company in its Annual
Report on Form 10-K and in its reports on Forms 10-Q and 8-K filed with the U.S.
Securities and Exchange Commission. The Company assumes no obligation to update
any forward-looking statements contained in this document or the attachments to reflect
new information or future events or developments after the date any such statement is
made.

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